About Hurun Report
Nobody Knows China’s Rich Better!
Hurun Report Inc is a leading publishing group based in Shanghai, China, comprising a luxury monthly magazine, the Hurun Report, The Hurun Research Institute and an active business events division targeting China’s entrepreneurs and high net worth individuals.
Hurun Report magazine is published monthly with a proven circulation of 90,000 targeting China’s wealthy elite and is widely recognized as the Mainland’s foremost authority in tracking the rapid changes and trends amongst China’s high net worth individuals.
Founded in 1999, the flagship is the annual Hurun Rich List published each October, considered the bible of wealth and a de-facto ‘Who’s Who’ of Chinese business.
Throughout the year, Hurun Report also publishes the Hurun Philanthropy List (May) ranking the charitable donations of China’s most generous.